The Upcycling Project

It took a blend of creativity, innovation and a sense of social and environmental responsibility to launch 'The Upcycling Project'. Our objective is to create something new and purposeful out of waste material and by-products. It is as important to us to produce something environmentally considerate as it is to produce something of value to you - for your home, for your business. For our first product collection we are upcycling glass.

What is Upcycling?

Upcycling is a process of designing & producing new high quality & value products by using wasted material or by-products. This could be any waste material or product really - glass, metal, wood, plastic - you name it. Upcycling moves such resources back up the supply chain in an environmentally friendly way.

Why Upcycle?

The benefits of upcycling to society and the environment can be immense. It is a mindset - a conscious way of living and consuming by extending the lifespan of a product. Upcycling is a cyclical balanced process of production & consumption that all industries and companies should be moving towards.

Check out our first creation...


About Alternative Addis

Alternative Addis began as a quest.

Alternative Addis was founded as the result of seeking products, services and initiatives that are local, environmentally considerate, socially responsible and creatively uplifting in Addis Abeba.

Along the way we were happy to find plenty of great & upcoming businesses and initiatives that we will feature in our 'Blog Addis Features' soon.

Local matters.

It is no longer possible to deny the importance of looking inwards to our human capital, to the abundance of resources available and to the environment of endless potential we have in Ethiopia. That is why Alternative Addis strives to work with locals, produce and add value locally as well as provide solutions to the local market and businesses.

Alternative Addis' Core Values


As far as the supply & production allows we aim to use local resources & waste materials for our products & deliver them to local community and businesses.


 We aim to work in an environmentally considerate and responsible manner.


We aim to uplift, empower and add value to the local human capital and/or natural resources.


We aim to offer something unique and alternative to society or to the market and envisage to positively influence and model a more responsible lifestyle.